It is important to be so so careful when purchasing makeup from Ebay. I myself have done so multiple times, to various degrees of success. I think purchasing makeup from Ebay can be a good thing, but I do have some pieces of advice, from my own experiences:
1. Don't go for the "celebrity-status" palettes. The Naked Palettes, Mod. Ren., Sweet Peach, Mario, etc., are all palettes that have fakes. And sometimes these fakes are easy to spot. Some are not. If you suspect makeup is fake DO NOT put that stuff on your face. It could be toxic. Seriously. The likelihood of a counterfeit of one of those is much, much higher, because they are so in demand and have specific and well-recognized iconography. I think it would be better off to avoid them all together. I myself bought the Pulp Fiction Palette and Tarina Tarantino Floriculture palette from Ebay. Both palettes were genuine, and were not as well known as the palettes listed above, but of great quality.
2. Look at the seller rating. If a seller has less than 99%, I would avoid.
3. "Damaged"= terribly used. Sometimes damaged does mean damaged. But if you see a picture of a palette with not only dips but with pan exposed, it is used and you are being ripped off.
4. Look for signs that the pictures are from a human. Stock images. or beauty blogger images are misleading. The seller should have a picture of a background, of the product's outside and inside, if applicable, behind wallpaper or a tabletop. Some sellers actually have their handle displayed on a piece of paper. Some post the receipt as well. All of these are stronger signs of credibility.
5. Pay through PayPal. Buyer protection. If you do get ripped off, you can file a claim.
6. Look at the other items the seller has. If they sell a lot of makeup they are more credible.
7. If you are buying an item from an Ipsy bag, don't pay exorbitantly. Look, forget original selling price. An ipsy bag is $10. There are five items. Each is worth $2. If a seller priced a highligher that came in an Ipsy bag for $15, don't do it. It is not reasonable.
8. Codes matter. Some do not specify that a product is brand new in box. Though there are levels of "new" be aware of this.
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